YARD-

"Deep Time" LV High Jewelry Event @ Odeon of Herodes Atticus

Client: Louis Vuitton
Year: 2023

On June 13th, Louis Vuitton unveiled its prestigious High Jewelry Collection, "Deep Time," at the Herodeon of Atticus. The event featured a captivating performance, conceived and directed by Dimitris Papaioannou.

The performance showcased the remarkable talents of French classical violinist Renaud Capuçon, accompanied by a string quartet, with head performer Breanna O’Mara, a talented ensemble of 28 performers, and an ensemble of 30 models.

YARD-deep_time_lv_high_jewelry_event_odeon_of_herodes_atticus_video Play

YARD, acting on behalf of Louis Vuitton, and in collaboration with LMI, assumed full responsibility for the planning, execution, and coordination of both rehearsals and the live performance. YARD also assumed the contractual matters with the Athens Festival, the Ministry of Culture and the Antiquities Authority.

Director – DIMITRIS PAPAIOANNOU
Creative Producer & Assistant Director – STEPHANOS DROUSSIOTIS
Choreographer & Assistant Director & Dance Performer – BREANNA O MARA
Lighting Designer – ELEFTHERIA DEKO
Set Designer – TINA TZOKA
Sculptor – NECTARIOS DIONYSATOS
Music Composer & String Quartet – RENAUD CAPUCON
Sound Composer – GIORGOS POULIOS
Project Coordination – OC SPECIAL & OMAR CHERIF
Artistic Director of the Watches and Jewelry Department Louis Vuitton – FRANCESCA AMPHITHEATROF
Event & Rehearsals Production – YARD in collaboration with LMI
Photos – JULIAN MOMMERT, KOSMAS KOUMIANOS, ELIAS JOIDOS

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